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OpenViz: Ideas into interactive insight0 pages
OpenViz: Ideas into interactive insight
^ AVS Advanced Visual Systems
Think outside the chart
Great software application ideas frequently begin on
whiteboards and sketchpads but rarely make it into
production because of the limitations imposed on
solution development teams by charting packages that
lack integrated data handling and layout control features.
OpenViz from Advanced Visual Systems was designed to
overcome these constraints by enabling every constituent
in the solution development process to "think outside the
chart" and conceive innovative data presentation and
user experience concepts that can be executed to
demanding design and analytics precision.
One of AVS' many clients is a leading advertising agency
whose campaign analytics team sought to distinguish its
approach to performance management by integrating six
dimensions of data into a single-screen visualization that
could be displayed in a desktop web browser as well as
an iPad. The project was commissioned after numerous attempts to present a correlation between metrics using a
traditional dashboard approach was abandoned due to poor reception by end users that were unable to quickly spot the
convergence of trends. OpenViz enabled the team to achieve their objective in a compelling example of interactive
analytics driven by creative data visualization.
Significant features include
HTML5 animation generated
from local browser resources
with stop/rewind/fast-forward
features; AJAX interactivity
calibrated to dynamic values in
memory; six uniquely labeled
dimensions of data with
dynamic legends; dynamic and
conditional transparency over
binned value ranges; rules-
based curve plotting in
multiple colors based on
dynamic in-memory
calculations; rapid query of
large analytics database; and
rich tooltips designed for easy
iPad deployment.
That's what AVS calls thinking
outside the chart.
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For additional information about OpenViz contact AVS at infoOiavs.com
AVS CONFIDENTIAL
© 2012 Advanced Visual Systems Inc. All rights reserved
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